about us
I am Rinshida, a Digital Marketer from Malappuram, Kerala, trained at the Centre for Continuing Education Kerala (CCEK). I design and implement practical, data-informed strategies across SEO, social media, content strategy, and introductory digital advertising. My approach focuses on clear goals, measurable outcomes, and continuous optimisation: I begin by understanding business objectives and audience, create a focused content and channel plan, run experiments to validate tactics, and produce concise reports that demonstrate impact. I work with small businesses, startups and professionals looking to build a sustainable online presence and am available for freelance projects, internships and collaborations.
what is digital marketing ?
Digital Marketing is the modern way of promoting products, services, and ideas using online platforms and technologies. It covers a wide range of activities including Search Engine Optimization (SEO), Social Media Marketing, Content Creation, Paid Advertising, Email Campaigns, and Data Analytics. Unlike traditional marketing, digital marketing allows businesses to directly reach their target audience through channels such as Google, Facebook, Instagram, YouTube, and websites, making it more cost-effective and measurable. It helps brands increase visibility, attract the right customers, build meaningful relationships, and drive sustainable growth. In today’s world, where most people spend a significant amount of time online, digital marketing has become an essential skill and a powerful strategy for businesses of all sizes to succeed and stay competitive.
why freelance digital marketing strategist?
Working with a freelance digital marketing strategist offers businesses a flexible, personalized, and cost-effective way to grow online. Unlike large agencies, a freelancer can provide one-to-one attention, tailored strategies, and faster communication. A freelance strategist brings expertise in SEO, social media, content, and paid campaigns, while also being agile enough to adapt quickly to trends and business needs. This means you get professional guidance without the high overheads, rigid processes, or long contracts of traditional firms. Whether you are a small business, startup, or personal brand, a freelance digital marketing strategist can help you reach the right audience, build visibility, and achieve measurable results—while giving you the freedom to scale at your own pace.